150K+
Canadian Grade 9 & 10 students enter adulthood annually without experiential financial education
Now Piloting · School Division, MB
Canadian Youth Financial Literacy
Transforming “I wish we learned this” into interactive simulations.
YUFI is a free, curriculum-aligned gamified platform that equips Canadian Grade 9 & 10 students with real-world financial skills — at no cost to schools.
“I wish we learned this in school.”
Canada’s Financial Literacy Gap
Across Canada, young adults consistently report feeling unprepared to manage real-world finances upon graduation. The curriculum includes the concepts — the engaging delivery doesn’t exist.
#1
Most-reported regret among Canadian adults: “I wish I was taught personal finance in school”
Static
Existing classroom tools are worksheet-based and disconnected from real-world financial application
$0
Cost to schools — YUFI is completely free for teachers and students, sustained by sponsor funding
Traditional Approach
- Static worksheets & textbook problems
- Theory without real-life context
- Low engagement & knowledge retention
- No simulation of financial decision-making
The YUFI Approach
- Interactive, scenario-based simulations
- Real decisions with real in-game consequences
- Gamified engagement & achievement badges
- Canadian curriculum-aligned, free for all schools
Introducing YUFI
A Web-Based Platform for Every Classroom
YUFI is a free, curriculum-aligned, gamified learning platform that integrates real-life financial scenarios into the Grade 9 & 10 math framework.
Canadian Curriculum Aligned
Directly mapped to Grade 9 & 10 math and financial literacy outcomes across provincial curricula.
Free for Schools
Zero cost to teachers and students. Sustained entirely through ethical sponsorship partnerships and grant funding.
Ethical Brand Visibility
Sponsors gain meaningful brand alignment in an educational context — no product solicitation, no data harvesting.
Teacher Dashboard
Real-time classroom controls — lock/unlock modules, trigger Market Events, monitor wellness scores and financial progress.
Anonymous Accounts
Teachers generate anonymous student logins — no personal data collected, full PIPEDA privacy compliance.
Interactive Simulations
Real-world scenarios: first jobs, budgeting, credit cards, student loans, taxes, investing, and preventing burnout.
Game Mechanics
The Three Pillars of Strategic Balance
Each turn, students choose how to invest their time. The game teaches that real financial success requires balancing income, growth, and personal sustainability.
Earning
Take on gig-economy jobs — lawn mowing, delivery, childcare, yard work. Each job provides an immediate income reward but consumes Energy. Higher-paying jobs require certifications from the Growth pillar.
Income → Chequing → Savings → Investments
Growth
Invest time into certifications — First Aid, babysitting courses, driver’s licence. These cost time now but unlock higher-tier, higher-paying earning options, teaching long-term strategic thinking.
Certifications → Unlock Higher Income Potential
Sustainability
The Burnout mechanic makes wellness tangible. Overworking depletes the Energy Meter, reducing job performance and risking illness. Rest and wellness activities restore it — modeling real mental health awareness.
Rest & Wellness → Sustained Performance
Teacher Dashboard & Classroom Controls
Teachers manage their classroom in real-time — locking and unlocking modules, triggering Market Events (interest rate shifts, economic changes), monitoring Wellness Scores, and tracking financial progress. All student accounts are anonymous, ensuring full PIPEDA privacy compliance — a critical requirement for school board and banking partner approval.
“YUFI transforms ‘I wish we learned this in school’ into interactive financial simulations that prepare students for real life.”
— YUFI Inc. Mission
Partnership Opportunities
Why Community Partners Choose YUFI
This is not advertising — it is brand alignment within a trusted educational ecosystem. Build lasting recognition with 150,000+ Canadian students at a formative age.
Brand Safety
No product solicitation. No data harvesting. Pure educational brand alignment inside a trusted classroom environment.
ESG & Social Impact
Demonstrate measurable social impact to your board. Receive annual reporting on student outcomes, engagement, and geographic reach.
Youth Reach
Build brand familiarity with 150,000+ Canadian students annually — before they open their first bank account.
Partnership Tiers
FEATURED
Founding Partner
$100,000+
Annual · Provincial Exclusivity
- “Founding Partner” designation
- Prominent logo in app dashboard
- Co-branded press release
- Advisory roundtable participation
- Speaking at pilot launch event
- Full impact reporting
Best for provincial credit unions & national financial institutions
Gold Sponsor
$50,000
Annual
- Logo in app sponsor section
- Teacher communications
- Annual impact report
- Financial Literacy Month campaign
- Social media recognition
Silver Sponsor
$25,000
Annual
- Logo in sponsor section
- Website recognition
- Impact summary report
- Social media mention
Community Sponsor
$10,000
Annual
- Website sponsor listing
- Annual impact report
- Community acknowledgment
- Class presentation & pizza lunch
Our Ethical Integration Commitment
No direct product promotion — brand awareness only, never sales solicitation
PIPEDA aligned — full compliance with Canadian student privacy standards
No data harvesting — zero student data shared for any marketing purpose
Clear separation — sponsor recognition is distinct from all learning content
ESG reporting — measurable community impact metrics delivered annually
Educational alignment — all sponsor visibility tied to curriculum context
Ready to shape financially confident future Canadians?
Discuss Partnership OpportunitiesMeasurable Outcomes
The Impact We’re Building
Starting with the School Division pilot (~342 Grade 10 students) and scaling to 150,000+ students nationally by Year 3.
Year 1
342
Pilot Students
Manitoba School Division
Year 2
5–10
Sponsor Partners
Provincial expansion across Manitoba
Year 3
150K+
Students Annually
National reach across Canada
Sample Sponsor Impact Report
Brandon School Division Pilot · 2026
342
Students Reached
87%
Module Completion
+34%
Confidence Improvement
12
Teachers Adopted
* Sample data for illustration purposes. Actual reporting delivered annually to all sponsorship partners.